Phillip Jones, CEO of the Dallas Convention & Visitors Bureau joined Good Day Wisconsin Friday to talk about a special Super Bowl prize package up for grabs and all the attractions Dallas has to offer football fans heading to see Super Bowl XLV.

Jones talked about the Dallas Ticket Hunt, where one lucky Packers fan in Green Bay can win two tickets to Super Bowl XLV, NFL Experience Passes, four nights accomodation in Dallas and $500 towards travel expenses.

A mystery man will wander the streets of Green Bay between the hours of 9 a.m. and 7 p.m. on Friday, Jan. 28; Saturday, Jan. 29; and Sunday, Jan. 30.

The first Packers fan to find the mystery man and utter the “secret phrase” found only on the Dallas CVB’s Facebook page , will win the Dallas Ticket Hunt.

Exclusive clues to the mystery man’s location during the day will be published on select blogs starting Friday, Jan. 28.

A complete list of these blogs can be found on the Dallas CVB’s Facebook page.

The clues incorporate Dallas images and will become more specific until the mystery man is found.

Twitter account, @DallasSBHunt, will be used to coordinate all efforts and share up-to-the-minute updates. All discussions about the Dallas Ticket Hunt will use the hashtags #SBHuntGB and #SBHuntPGH.

There's currently more than $15 billion in development in and around the city. Attractions for visitors include the AT&T Performing Arts Center, Winspear Opera House and Wyly Theater.

The Dallas Arts District is now the nation's largest urban arts district.